AC/DC Without Brian Johnson Or Angus Young?
I was in the middle of writing a 2nd edition of«The AC/DC Strategy» (in German «Das AC/DC Prinzip» when the news about singer Brian Johnson having to stop hit. The major change to the 1st edition was to include the following thoughts, which arose already when rhythm guitarist Malcolm Young was replaced by his nephew Stevie […]
How it came that I talked with AC/DC about quantum mechanics
It’s no big secret that I’ve been a hard-boiled AC/DC fan for 35 years. And of course I always wanted to meet them in person, but that seemed unattainable. Last October, the goal seemed within reach. I learned a week in advance that they would be in London to shoot the video for the new […]
Was eigentlich ist AC/DC?
Diese Frage beschäftigt mich vermehrt seit die Band wieder auf Tournee ist. In meinem Buch «Das AC/DC Prinzip» hatte ich Ende 2012 zum Strategischen Campaigning Grundsatz Nr. 4 (Aufbauen auf bestehenden Stärken) geschrieben: «Aufbauen auf bestehenden Stärken kann man dann, wenn man sich seiner eigenen und wichtigsten Stärken überhaupt bewusst ist, und dann gezielt darauf […]